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The Power of Habit

Charles Duhigg

Publish date
2012
Publisher
Vergara (Ediciones B)
Description
In The Power of Habit, award-winning New York Times business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Duhigg brings to life a whole new understanding of human nature and its potential for transformation. Along the way we learn why some people and companies struggle to change, despite years of trying, while others seem to remake themselves overnight. We visit laboratories where neuroscientists explore how habits work and where, exactly, they reside in our brains. We discover how the right habits were crucial to the success of Olympic swimmer Michael Phelps, Starbucks CEO Howard Schultz, and civil-rights hero Martin Luther King, Jr. We go inside Procter & Gamble, Target superstores, Rick Warren's Saddleback Church, NFL locker rooms, and the nation's largest hospitals and see how implementing so-called keystone habits can earn billions and mean the difference between failure and success, life and death. At its core, The Power of Habit contains an exhilarating argument: The key to exercising regularly, losing weight, raising exceptional children, becoming more productive, building revolutionary companies and social movements, and achieving success is understanding how habits work. Habits aren't destiny. As Charles Duhigg shows, by harnessing this new science, we can transform our businesses, our communities, and our lives.

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Books cited in The Power of Habit

Suggested by AI, not verified against the full text. Check the original book before using them as a source.

  1. Alcoholics Anonymous

    Bill W.

    Citation

    Examines the twelve-step method as an empirical model for habit replacement and the necessity of belief.

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  2. Willpower: Rediscovering the Greatest Human Strength

    Roy F. Baumeister and John Tierney

    Citation

    Supplies core research on ego depletion and willpower training as a malleable keystone habit.

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  3. My Life in Advertising

    Claude C. Hopkins

    Citation

    Chronicles the Pepsodent marketing campaign that established modern commercial habit-loop engineering through craving.

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  4. The Principles of Psychology

    William James

    Citation

    Provides foundational nineteenth-century psychological insights on how habits dictate daily human actions and choices.

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  5. Influence: Science and Practice

    Robert B. Cialdini

    Citation

    Explores automatic persuasion triggers and psychological shortcuts that underpin consumer habit formation.

    Medium relevanceExplore
  6. Thinking, Fast and Slow

    Daniel Kahneman

    Citation

    Informs the distinction between automatic cognitive routines and deliberate, conscious mental effort.

    Medium relevanceExplore
  7. Nudge: Improving Decisions About Health, Wealth, and Happiness

    Richard H. Thaler and Cass R. Sunstein

    Citation

    Frames environmental cues and choice architecture that trigger routine, habitual consumer behavior.

    Medium relevanceExplore

Recommendations

  • Tiny Habits

    BJ Fogg

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    Offers a complementary behavioral model focused on micro-routines and anchor prompts rather than willpower.

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  • Good Habits, Bad Habits

    Wendy Wood

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    Presents extensive academic research investigating the neurological and environmental mechanisms behind automatic behaviors.

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  • Atomic Habits

    James Clear

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    Builds directly on Duhigg's habit loop with a practical framework for incremental personal change.

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  • Switch: How to Change Things When Change Is Hard

    Chip Heath and Dan Heath

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    Examines psychological strategies to align emotional and rational drivers when altering entrenched routines.

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  • Hooked: How to Build Habit-Forming Products

    Nir Eyal

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    Applies Duhigg's habit loop specifically to software design, consumer technology, and product engagement.

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  • Better Than Before

    Gretchen Rubin

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    Explores habit formation through the lens of individual personality frameworks and tendency types.

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